I saw one of these once before at Dicks and it was a re-branded Future Beach Equinox 10.4. Basically a low-priced rec kayak that was sold at Costco for $320.
It is very stable, thus beginners love it. Also very slow, so one you would be quick to outgrow. I bought the Equinox to have a kayak for guests. Now that my fleet has grown, I plan to sell it on Craigslist. I am assuming I will ask $175 (roughly half new) with paddle included.
This thing is insanely stable, so a good kayak to put your mother-in-law in, but is not one you want to paddle regularly.
Pull-Up Strap Handle Kit
Recreational Kayak Paddle