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  SUP will still be
  Posted by: RavenWing on Oct-04-12 9:57 PM (EST)
 

going big into 2013 and beyond.

many of the most popular models have been on national backorder since the middle of this year. Many of the large retailers already have their 2013 orders in, and have doubled or tripled over 2012. Clearly they don't see it letting up.

paddleboard rentals have exploded at outfitters and parks. The Metro Parks here have already launched pilot programs in SUP rentals and more of them will be in on this next year. A lot of interest in kayaks started w. outfitter rentals. SUP is following this trend.

every rep I know who reps for SUP and kayaks (rec kayaks, daytourers, seakayaks) has said that their SUP lines are by far the biggest sellers by volume, and by profit margin. To them, SUPs are what kayaks were 20 years ago.

SUP has a much broader appeal agewise especially in the under 35 age group.

SUP takes far less gear so the initial investment is low, in many cases much lower than a full on touring seakayak.

SUPs are as a group much easier to transport, to carry and to store. This is important given that many young people drive smaller vehicles, or are in apartments or places where outside storage or garage storage isn't available.

Just like kayaking, SUP is for the ocean, the rivers, and the lakes - as mild or wild as you want. Just like kayaks.

There is a fitness factor that adds to the appeal. SUP can be done at an elevated cardio rate same as fitness kayaking - but gives much more of a upper and lower body workout.

I think it will be around past 2013.



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