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Advice, Suggestions and General Help New Topic Printer Friendly Version

  Too many models
  Posted by: jaybabina on Sep-07-12 9:40 AM (EST)
 

What happens in manufacturing is if you have too many models, you are actually competing with yourself. You force dealers to have to stock too many models which turns off dealers and is costly for them, and it produces indecisiveness in the consumer and could possibly make them look elsewhere. It's best to just have the winners because it makes life easy for the dealers and consumers as well. Plus you are not carrying excessive inventory and maintaining tooling (molds) that don't get used or rarely.

One thing Valley learned from NDK is that people want initial stability. Valley's old line up demanded more skills whereas an Explorer could actually be used by someone who never paddled in their life and they would feel comfortable.

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